SEO blog posts are my jam, but I also work on guides and case studies. Most of my clients are in sustainability, DevOps, career, and productivity spaces. At my last full-time position, a few of my articles ranked for the featured snippet on Google (that lifetime achievement award is coming any day now).

I’ve created content for HR agencies, an insurance tech company, EV charging software companies, an animal welfare non-profit, a review site, and a DEIB job search platform. Peruse my full career chronicle on LinkedIn.

My unyielding desire to lean into chaos also lends well to being an editorial, admin, and podcast assistant. I help other creatives organize their ideas, clock opportunities, and generally not fall apart so they can do their best work.

I was born in Latvia and raised in Los Angeles. Honestly, when I’m not writing, I’m probably working some kind of side hustle or passionately chasing yet another unlucrative project (e.g. getting my radio production certificate).

Otherwise, you’ll find me outside — hiking, at an outdoor concert, or journaling in a park, trying to forget all the laundry waiting at home.